Masoumeh
Shekari.

02.2024 – present

Nutrizle UG

Mannheim, Germany

AI Product Manager | Product Owner

• Built and launched digital products from the ground up, connecting product development, e-commerce, AI, data, and automation in a hands-on startup environment.
• Designed and implemented Nutrizle Bot Studio: a multi-agent AI system with specialist roles, routing, shared knowledge, dedicated tools, and approval workflows.
• Developed the Nutrizle Knowledge Graph as a central data foundation for content and the product catalogue, with structured data, validations, and rules for consistent product information.
• Automated recurring product and business tasks using AI workflows, with explicit roles, responsibilities, and approval steps.
• Developed the logic for a children’s nutrition app using structured data, user requirements, allergens, and nutrition rules, embedding data-quality checks in the application.
• Built and launched the Nutrizle website as a Next.js static export and deployed it on HostGator.
• Translated business processes and requirements into technical tools and digital solutions, working directly with founders and stakeholders across functions.

01.2020 – present

Startup mentoring & product advisory

Nine early-stage ventures

Startup Mentor & Product Advisor

• Supported nine early-stage companies in MedTech, HealthTech, BeautyTech, and PetTech with digital product development, from initial concepts towards market readiness.
• Conducted user and market analysis, facilitated discovery, and validated product ideas before committing development resources.
• Developed product strategies, MVP scopes, prioritised roadmaps, feature definitions, and business plans focused on user value and commercial viability.
• Helped teams focus their market entry, improve user flows, and establish agile, iterative ways of working.

08.2022 – 01.2024

SAP Signavio

Walldorf, Germany

Working Student, UX Designer · Innovation & Incubation Unit

• Analysed complex enterprise processes and system landscapes to make business-critical solutions easier to understand and use.
• Conducted quantitative and qualitative evaluations with more than 50 enterprise users, including A/B tests, to inform workflow and decision-making improvements.
• Developed and validated interaction concepts for complex process dependencies, including role-based node clustering in a knowledge-graph system.
• Contributed to product functionality evaluated with a System Usability Scale (SUS) score of 83.2.
• Collaborated across product and engineering teams, including Signavio and SuccessFactors, to align requirements across connected enterprise systems.
• Facilitated internal and customer feedback sessions to evaluate solutions and guide iteration around real use cases.

09.2018 – 01.2020

West Coast Odyssey Enterprises

Business Analyst

• Conducted market, competitor, and data analysis to inform business and investment decisions.
• Prepared decision materials and assessed the operational feasibility and commercial viability of new business models.
• Developed business plans, including financial and resource planning, in close collaboration with stakeholders.
• Analysed and modelled business processes, identifying and implementing opportunities to improve efficiency.